Images You Use Matter

"You only get one chance to make an impression"

The age old saying that pays more in weight as our society moves at such rapid pace, and people make assumptions based on information they first come to know of and might disregard everything you might have to say just based on what they see. 

Don't give their cognitive process a chance to anchor. 

On a side note: Your day-to-day business operations already require to make many decisions. From operations to product design, and amidst these daily operations certain things get lost; including the images you choose.

Images affect user experience.

Internet users are bombarded with information and different images daily, and this makes internet users tired. If they aren't; users are immune to most forms different advertising material. Images however speak up and stand out apart from all the usual jargons or marketing buzz words and makes a statement.

Presenting a visual helps make what you have to offer more user-friendly, and less robust. It allows for people to draw a quick positive conclusion on what you have to offer. Imagine trying to type down the dimensions of a server compared to having someone stand next to a server showing the person to server size ratio.

Images speak to design.

Intuitive design, intelligent visual appeal, functionality has proven to be a forefront runner in the market for selling products. Images contribute to design. You can have the best designed website, but couple it with some images that lack quality or thought and you could have a very average website that could attract few people.

Images set expectations.

Visuals are more user-friendly, however be cautious over the type of images you use. Choose images that suit what you are trying to portray rather than the "industry standard" which could spark an interest which is invaluable to what you are trying to portray.

Images affect conversation.

Conversation about your business is good if what is being conversed about is positive. You would want to choose images that would get people to talk or say positive things about. For example, if I could see just how a person would to carry a portable computer rather than just calling it "a portable computer" would make a relative easier point of recommendation between a conversation between friends.

I could say, "Hey! Go look at that portable computer, rather than this computer is lightweight at 1kg and it is portable." What was being communicated was generally the same, but comparatively if you could have a competitive advantage with just using images, the question would be why not?

Images give different emotions.

Having a joyful person smile on the homepage of your website could make someone associate your company as cheerful and friendly, compared to a website that just has a bunch of words. It makes it more relatable, adds the human factor, and gives someone comfort that there are actually homo sapiens on the other end!!

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What are your thoughts on the importance of images?

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Words that shouldn't appear on your blog anywhere

"Sorry I haven't blogged lately... There has been a lot going on of late"

"Oh shucks when was the last update?"

"Oops when was the last time I blogged?"

It is understood that blogging consistently is a good thing, it makes your ranking on Google better, teaches people when to expect to come back for new content, and it adds to the great amount of information on the internet. It builds trust. To a certain extent if you don't blog often enough people will forget about you.

All of this is true.

However, writing those words above just brings the spotlight on the fact that you have not blogged for a very long time. 

Not blogging often and consistently is a guilty truth makes you get this massive cloud of guilt that comes pouring down that somehow causes an inevitable need to confess, explain, or provide an excuse to make up for the lacking consistency.

Take this to heart.

"The blog you write isn't your mother. You don't have to explain why you didn't do something when you ought to have done so."

I, your reader, often don't notice you have not blogged. I have a vast amount of other reads that I follow on the internet that keeps me occupied not just your blog. Even if I did notice, I would have come to my own conclusions or if your content was great, wait for the next post.

I write this blog post because I come across a large number of blogs that have numerous posts with apologies and this leaves me an impression that their whole blog is a series on how they haven't blogged. Even if the post contained super content it would either been missed or bookmarked for later often leading to it not being read. 

If you still feel the need to explain don't use "busy" because being busy is a lousy explanation.

Instead add a cheerful one liner "Hey I was delving deeper into newer topics that would benefit Malaysian tech businesses and boy do I have tales to share!"

Adding more positivity is a more encouraging read compared to negativity.

Most times: People just want to read the good stuff. Information that really matter to them.

Coming back after some time gives great temptation to write complex posts, but readers normally don't notice. So simplify to get ahead. Stay in touch with how you should write your posts.

Improve your contents with outlines. Make it easier for readers to skim through the content and find what they find most relevant or in general just make it a nicer read!

In conclusion what you write is important and finding readers to share with your ideas and thoughts are equally as important. So beef up your SEO with a good idea of the importance of server location. Also maximize your SEO with Tips on Google Analytics!

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Do you have any experience with any words that you think shouldn't appear on a blog anywhere?

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