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Tuesday 11 May 2021

The Most Shocking Statistic That Affects Sales

This has shocked many. And you should be shocked too.

When you get a big alert, do you always open your email for a quick look?

No big deal, right? Wrong! This is a big deal.

Here are the stats

According to Judy Wajcman, 70% of emails received are usually attended to within 6-seconds of arrival.

There's a compelling feeling to check it out. 

This is because we are addicted to our email. We just don't want to miss anything. Especially when the potential message could be from a very important prospect.

Why is this such a big deal? 

According to Jonathan Spira, a person's recovery time from any interruption is 10-20 times the length of the interruption.

Now let's extrapolate to see what it mean for you. If you check an email once every 10 minutes, 6x an hour. 

"You will end up with 30 minutes of distraction!"

Shocking isn't it? When you're distracted you can't do your best job. It's impossible. You won't be able to function at full capacity. You're less able to adjust to changes. And this is a study that's widely agreed to by Neuroscientists.

The worst part is everything will take longer. And in today's business world where everything is moving at a tremendous pace, you know you can't afford that.

What's the answer?

It's simple, just do these two things:

  1. Turn off email notifications on all your devices.
  2. Check your email only at pre-arranged times.


Over time, I suggest you extend the intervals. See if you can go without 30 minutes without checking messages.

Because there's absolutely no reason whatsoever to check email every time it comes in. Even if it feels good doing it.

It's actually hurting us. Take action on this today, right now. It'll make a big difference on the quality of your thinking and your productivity.


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